As the dialog on how Ghanaian music can earn mainstay standing on the worldwide scene continues, US-based Ghanaian disc jockey, DJ PC has provided some nice ideas that, if accepted and carried out by stakeholders within the Ghanaian music trade, will assist the nation actualize its long-held dream of getting its musicians dominate reveals on the worldwide stage.
With greater than fifteen years of disc jockeying expertise below his belt, DJ PC is greater than certified to proffer options to what has change into one of the vital topical points within the Ghanaian leisure scene.
He has a variety of expertise taking part in Ghanaian songs throughout his units to and worldwide audiences to gauge and perceive their response.
In an interview with Joy News, he made some suggestions that he believes, if adopted, might change the narrative.
In the knowledge of DJ PC, the important thing to remodeling Ghanaian music from a predominantly locally-consumed product to a world commodity lies within the fusion of world music components and sounds into indigenous Ghanaian music.
He argues towards the entire abandonment of Ghanaian music however moderately preaches a acutely aware and ideal mix of Ghanaian music with worldwide sounds to provide music that appeals to each native and worldwide audiences.
He famous that there exists blueprints on how different international locations managed to remodel their music from native to worldwide and that stakeholders within the Ghanaian music trade can glean classes from them.
“I believe Ghanaian music can gain international recognition, but for that to happen, we have to follow the blueprints of others who have been very successful at doing that. Latin musicians, for example, make music for their culture but also make music that aligns with what the international audience likes.
“There is nothing wrong with Ghanaian music, but we need to keep the way our music is because it is very unique. But for it to have an international appeal, we need to blend our Ghanaian music with an international audience. To achieve that, we need to find ways of making that connection,” he mentioned.
Another avenue DJ PC reckons Ghanaian music can break into the worldwide market is thru the acutely aware efforts of Ghanaian DJs within the diaspora to advertise songs from the nation.
While admitting the fragile nature of pulling off such an exercise, DJ PC outlined some ways in which Ghanaian DJs can introduce foreigners to music from the nation with out disrupting the power at their applications and whereas sustaining their repute as world-class DJs.
“I contributed to the growth of Ghanaian music worldwide by playing Ghanaian music at my gigs. To do that, I need to find Ghanaian music that also aligns with the music that the audience listens to.
“Think of it this way, if you hire me to play at a Ghanaian event, you wouldn’t be happy with me suddenly kick in an Indian song. To do that, I need to find a song that sounds like Ghanaian music but also build a relationship with the audience,” he informed Rebecca Tweneboah Darko of JoyNews.
For Ghanaians within the diaspora, DJ PC wants no introduction as he has carried out at main reveals within the United States of America, Asia, the Middle East, and Europe.
Throughout his profession, DJ PC, who can be a Senior Director of Human Resources for a Medical Devices Company in Silicon Valley, has remained steadfast in his resolve to advertise Ghanaian and African music.
Social media hyperlinks: https://youtube.com/@djpc4246?si=eAlTI85p7bPpiP7V
https://www.instagram.com/djpc_events?igsh=OGQ5ZDc2ODk2ZApercent3Dpercent3D&utm_source=qr
Source: Peacefmonline.com/Ghana
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